Senior Product Manager

Lasse Ustrup

Hey, I’m Lasse — welcome to my little tech-sphere! I’m all about building great products, but what really fires me up is helping people do their best work. Whether it's launching something users love or creating a team built on trust, honesty and good times, I believe the magic happens when the right people come together. I thrive in fast-paced tech spaces, bring an entrepreneurial spark to every project, and love turning big ideas into real, working products — with a few laughs along the way

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What I Do

Product Management

I’ve been building digital products for over a decade - and if there’s one thing I’ve learned, it’s that great products come from great teams. I thrive on creating the conditions for others to do their best work, whether that means aligning CxOs, engineers, or designers. When the team ticks, the product follows.

Communication Connoisseur

I speak fluent tech and business, which means I can keep engineers, executives, and everyone in between on the same page. Whether it's shaping product specs, aligning with stakeholders, or crafting clear, no-fluff release comms - I make sure the right message lands with the right people.

Business Strategy

Every product should serve a purpose beyond shipping features. I work closely with leadership to align roadmaps with company goals, and make sure teams are moving in the right direction. At Deloitte, I co-developed a Benefit Realization Plan to help teams measure the impact they were actually making.

Launching Products

From idea to impact - launching is where the magic happens. I love seeing something we’ve built hit real hands. I treat launch as the starting line, not the finish: collecting data, iterating fast, and continuously improving based on real-world use.

Testimonials

I have worked with Lasse for almost a year and must say that he was doing the job correctly and super well! He was a project manager and I was a developer. He monitored the progress of portal development and sometimes he also had to test some newly implemented features. He knows the rules of SCRUM that's why he is pretty stick to it. Even if you came up with a new idea for a feature, he was obedient and very interested in the debate. Working with him was professional and fun at the same time. We had a lot of fun at meetings and funny moments - he can imitate a lot of known persons amazingly good! :). He has a lot of good qualities, such as adapting, the will to learn new things, communication and much more! I highly recommend working with him or having him in the team!

Mario Ropič

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Fun Facts

Happy Clients

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Working Hours

18,000+ hours of fun!

Man. United Supporter

23 years

Cups of Coffee Consumed

5,286